Mobile Measurement Partner (MMP) Solutions

What We Offer

Accurately measure and optimize your mobile campaigns across every touchpoint using leading MMP platforms.

End-to-End MMP Setup

• Complete onboarding and SDK integration for iOS & Android apps

• Define custom events (installs, registrations, purchases, etc.)

• Attribution setup across Meta, Google UAC, OEMs, affiliates & programmatic

• Configure deep linking, deferred deep linking & in-app event postbacks

• Privacy compliance (SKAdNetwork, GDPR, CCPA, App Tracking Transparency)

Campaign Attribution & Optimization

• Real-time multi-touch attribution: Know what drives installs & revenue

• Analyze performance across channels, geos, devices, and audiences

• Custom dashboards, cohort analysis & retention reporting

• Optimize based on LTV, ROAS, CPI, and retention metrics

Partner Integrations & Attribution Sync

• Ad Networks: Meta, Google, InMobi, IronSource, etc.

• Programmatic: DV360, The Trade Desk

• OEMs: Xiaomi, Samsung, Vivo, Oppo, etc.

• Analytics: GA4, Firebase, Mixpanel, Segment

AppsFlyer

Most widely adopted across verticals

Great for fraud prevention & modular setup

Best-in-class deep linking and user journeys

Adjust

Branch

Singular

Focus on marketing analytics & data normalization

Popular MMPs We Work With

Why Use an MMP?

• Unified view of your user acquisition efforts

• Prevent attribution fraud with click validation & fraud filters

• Understand user behavior across web-to-app & app-to-app journeys

• Scale performance campaigns confidently with trusted attribution

Why Choose Advrtis for MMP Solutions?

Expertise

Full Visibility

Custom Implementation

Ongoing Support

Deep knowledge of MMP platforms and mobile performance marketing

Dashboards and insights customized for your growth goals

Setups tailored to your vertical, channels, and compliance needs

From campaign launch to post-install optimization

Need Help With MMP Setup or Migration?

Let’s unlock growth through smarter attribution. Talk to our experts for a customized MMP roadmap.